FBA estimator

An estimator answer should be fast: price in, referral percent and a fulfillment dollar stub out. This page is the short-intent FBA landing - same planning engine as the fee calculator, not Amazon Fee Preview by size tier. Paste your real fulfillment from Seller Central when you have it.

15% referral + FBA est.
Rates as of 2026-07-19·Methodology· Override any %
FEE STACK · Amazon FBA

Estimate only — not your seller payout.

When to use — and when not to

When to use

Rough ASIN screen before a deep dive; comparing two list prices quickly; answering estimator queries without a full P&L.

When not to

Need COGS and profit → amazon-fba-profit-calculator or fba-profit-calculator. Storage-heavy SKU → amazon-fba-storage-fee-calculator.

Assumptions

Default referral stub; editable fulfillment; ads optional; not size-tier authoritative.

Worked examples

Price $24, fulfillment $3.50

Referral $3.60 + fulfill $3.50 → fees $7.10; payout $16.90 before COGS

Price $40, fulfillment $5.80

Referral $6.00 + fulfill $5.80 → fees $11.80

How it calculates

referral = price × referral_pct
fees ≈ referral + fulfillment + ads
payout ≈ price − fees

Stack the fee lines, then read payout (and profit when costs are entered).

  1. Enter the sale price and any buyer-paid shipping that applies.
  2. Confirm or override the rate defaults for your case.
  3. Add ads, storage, or costs only when they apply.
  4. Read the fee stack - estimate only, not the marketplace payout screen.

Common traps

  • Fulfillment stub is not your size tier.
  • Monthly storage is not auto-included unless you enter other fees.
  • Not a substitute for Fee Preview.

Next tool

Estimator wording here; fee calculator for fee-focused SERP; profit pages when COGS matter.

See also: fba fee calculator, amazon fba calculator, and amazon fba profit calculator.

FAQ

No. It is a fast planning estimate: referral percent plus an editable fulfillment stub. Paste Seller Central fulfillment when you have a real size tier so the estimator is not guessing your box.

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